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Sales Force Management Leadership, Innovation, Technology 12th Edition

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Sales Force Management Leadership, Innovation, Technology 12th Edition PDF Book by Mark W. Johnston, Greg W. Marshall

Digital PDF Book: 494 pages

Publisher: Routledge 12 edition (May 5, 2016)

Language: English

ISBN-10: 1138951722

ISBN-13: 978-1138951723

Instant download after payment.

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Description

Sales Force Management Leadership, Innovation, Technology 12th Edition PDF Book by Mark W. Johnston, Greg W. Marshall

In this latest edition of Sales Force Management, Mark Johnston and Greg Marshall continue to build on the tradition of excellence established by Churchill, Ford, and Walker, increasing the book’s reputation globally as the leading textbook in the field. The authors have strengthened the focus on managing the modern tools of selling, such as customer relationship management (CRM), social media and technology-enabled selling, and sales analytics. It’s a contemporary classic, fully updated for modern sales management practice.

Digital PDF Book: 494 pages

Publisher: Routledge 12 edition (May 5, 2016)

Language: English

ISBN-10: 1138951722

ISBN-13: 978-1138951723

Instant download after payment.

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